Five Core Benefits
There are five core benefits to mortgage brokers who use the Powerport service.
1. Build Customer Loyalty
Regular, high quality communications are vital to building and maintaining ongoing loyalty from your customers. It helps them to remember you, and to associate you with providing useful information. And if they were happy with your service, and can remember who you are and how to contact you, then that loyalty will show itself through repeat business and referrals to their family and friends.
2. Protect Your Trail
As the industry continues to mature, there will be a greater emphasis on trail commissions as lenders seek to protect their loan books from higher-frequency churn. Staying in touch with your customers means that, if their circumstances change, they will be more likely to contact you to help them to understand their options. And they'll thankyou if you can give them a better alternative than costly refinancing of their entire loan.
3. Amplify Your Brand
With as many as 10,000 mortgage brokers in Australia, it's difficult to stand out from the crowd. One proven way to achieve this is to present a professional image and to position yourself as an industry expert. Our e-newsletter, branded with your logo and details and written in a high quality yet easy-to-read format, can play an important role in helping you to achieve visibility and to "look like a million dollars".
4. Enhance Your Service
Part of your role is to provide an ongoing service to your customers. Regular communications will ensure that your customers remember who you are and how to contact you if they need to discuss any aspect of the loan that you helped them to take out.
5. Increase Your Profit
Ultimately, one of the key measures of a good business is profitability. Maintaining and extending the life of your existing customers, and increasing referrals and repeat business from them, is the most cost-effective way to increase your profit. You've heard that it costs 6-7 times as much to gain a new customer than to retain an existing customer: Powerport provides the proof!
What can Powerport Offer You?View ourNewsletter Packages.